The Cheese Jackpot

I used to think cheese was universal. Like air. Or gravity. Something that would always be there. When I moved from Switzerland to the Netherlands in the 90s I never had to miss it. Cheese surrounded me everywhere I went. I took it so completely for granted that I never even noticed it.

But flying into the Netherlands now from Japan feels like stepping into a different world. Cheese is suddenly everywhere again. Walls of it. Mountains of it. Shining at me from every shelf. Meanwhile in Japan I sometimes feel like I need a magnifying glass and a bit of luck to find real proper cheese in a supermarket.

And cheese fondue in Japan is a whole separate adventure. The packages are tiny. Two hundred grams. And they claim to feed two or three people. I always imagine two or three people politely dipping a single piece of bread, smiling, and calling it a day. My Swiss blogging friend Rolf once wrote about his own hunt for fondue and raclette in Japan. I remembered his story today when my mother and I visited the Saturday market in Old Rijswijk. It is a small town between The Hague and Delft where I used to live.

At one stall I suddenly felt like I had discovered treasure. Swiss Emmi cheese fondue in six hundred gram packages. Price tag three euro fifty. And then I saw another small sign saying three for twelve euro. My brain immediately went into Swiss-cheese-euphoria mode. Numbers blurred. Logic collapsed. I was so excited I completely misread the arithmetic. I somehow convinced myself that twelve euro for three big packs was the deal of the century and that I should grab them before someone else did.

So I did exactly that. I grabbed three packs like I had just found a secret stash of fondue gold. My calculation brain was scrambled from excitement, and I didnโ€™t question anything. I simply lined up to pay, clutching my twelve euro in cash like a happy cheese pirate guarding his loot.

After fifteen minutes in the slowest moving queue on Earth, I finally reached the cashier. I placed my three glorious Emmi packs on the counter. The cashier looked at them, looked at me, and calmly said โ€œtientje graagโ€. A ten please.

I froze for half a second. Did she say ten? Ten for all three? My brain rebooted like an old computer. Twelve euro wasnโ€™t the deal. Ten euro was the real deal. Even cheaper. All I managed to say was โ€œokโ€ while handing her the ten euro bill like a proud but slightly confused Swiss man who had just discovered accidental savings.

I walked away feeling like I had struck edible gold. Real cheese gold. The kind you dream about when you live abroad. And I smiled because moments like these remind me that the smallest discoveries can bring the greatest joy. Today it just happened to be cheese.

If this story gave you a chuckle, you will love my fellow Swiss blogger Rolfโ€™s quest for cheese fondue and raclette in Japan. His story is right here.

2 responses to “The Cheese Jackpot”

  1. Rolf Avatar
    Rolf

    Your story had me cracking up ๐Ÿคฃ. Thanks for sharing, and for the link to my post, too!

    โ‚ฌ3.50 for a 600g pack of Emmi Fondue really is a dream deal for the likes of us, who are cheese-challenged in Japan. No wonder that โ€œ3 for โ‚ฌ12โ€ offer got you so excitedโ€ฆ I would have fallen for it too ๐Ÿ˜‰.

    And speaking of fondue adventures, hereโ€™s a little update to mine: after I walked away from the supermarket emptyโ€‘handed (unwilling to pay JPY 1,400 for 250g of โ€œEmmi Petiteโ€), my trusted wife came to the rescue. A quick online search later, she stumbled on what looked like a miracle โ€“ a 3โ€‘pack of 400g Emmi Fondue for just JPY 1,980. That works out to only JPY 660 per pack!

    I kept waiting for the catch, but none appeared. So, in a fit of cheeseโ€‘induced euphoria, I ordered three of those multiโ€‘packs. Safe to say, winter is officially secured ๐Ÿ˜.

    Liked by 1 person

  2. Karl Avatar
    Karl

    ๐Ÿ˜ Youโ€™re welcome, Rolf!

    Happy to hear your cheese shortage has been resolved ๐Ÿซ•

    Maybe I should build a Swiss chalet in the Hida Mountains someday, open a little homestay for Swiss enthusiasts, and serve cheese fondue and raclette during the winter. ๐Ÿค”

    Like

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This blog is for thoughtful adults who are starting again โ€” in learning, creativity, or life โ€” and want to grow steadily without noise or pressure.

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